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| via net-a-porter.com |
Luxury e-shop, Net-a-Porter has a new sales and marketing manager, Lisa Bridgett. In her new role, Bridgett will oversee sales and marketing strategies for the Net-a-Porter site. She will report directly to Alison Loehnis who filled Bridgett's position before being promoted to managing director in January 2012.
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| Net-A-Porter campaign with Amanda de Cadenet |
Bridgett previously ran digital marketing and e-commerce activity for Ralph Lauren Europe, which included the launch of three separate e-shops for the group. Prior to that job, the South Africa native was global director of digital marketing at EMI Music. Such experience in different strata of e-commerce and digital marketing made her a perfect fit with the ambitions of Net-a-Porter, led by Mark Sebba {CEO} and Nathalie Massenet {Executive Chairman}.
FashionMag.com
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