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Miu Miu has defied industry trends with exceptional financial performance.

The luxury fashion brand, under the Prada Group umbrella, reported a staggering 93% sales increase in the first half of 2024. This remarkable growth trajectory positions Miu Miu as a standout in the luxury sector, which has been experiencing a broader slowdown.

The brand's success is a testament to the strategic vision and execution implemented by Prada Group CEO, Andrea Guerra. By refining its product offerings and enhancing customer engagement, Miu Miu has cultivated a strong desirability among consumers. This financial triumph underscores the brand's ability to resonate with its target audience amidst challenging market conditions.

Link: Miu Miu Sales Almost Double in the First Half of 2024 | Hypebeast

Vans OTW Reimagines Classics with Engineered Knit Pack

Photo: Vans | Hyperbeast

Vans' OTW line has unveiled a fresh take on two of its iconic silhouettes with the "Engineered Knit" pack. The Half Cab and Old Skool 36 have undergone a transformative redesign, featuring a single-piece knitted upper that seamlessly incorporates the brand's signature checkerboard pattern. 

The shoes also boast a comfortable blend of athletic mesh and soft cotton for added warmth and breathability. While the Half Cab has already sold out, generating considerable buzz and demand, the Old Skool 36 remains available for purchase on the Vans OTW website. This innovative pack showcases OTW's commitment to pushing design boundaries and offering contemporary interpretations of classic Vans styles.

Link: OTW by Vans Unveils "Engineered Knit" Pack | Hypebeast

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